What’s the one drink people can’t stop ordering when they visit cafés today?
It’s the ube matcha latte. From its striking purple-and-green look to its creamy, balanced taste, this drink has become a favorite among coffee shops, bubble tea spots, and even people making it at home.
If you’re into trying new café-style drinks or just love colorful creations that taste as good as they look, this one deserves attention.
What Makes the Ube and Matcha Pairing Work So Well
Ube has a naturally sweet and nutty flavor that feels creamy and smooth. Matcha, on the other hand, has an earthy and slightly bitter taste that people love for its freshness.
When you mix them together, you get the best of both. The ube softens the sharpness of matcha, while matcha keeps the drink from being overly sweet.
The colors also make it a hit on social media, green swirls of matcha meeting the rich purple from ube create a drink that’s as photogenic as it is tasty.
The Ingredients That Make It Stand Out
The real magic of this latte comes from high-quality ingredients that bring out both taste and texture. Jans offers everything cafés and home brewers need to recreate this trend.
- Sweet Cow Ube Sweetened Condensed Milk adds sweetness and a creamy finish that ties the flavors together. It’s smooth and blends easily into drinks. You can check it out here: Sweet Cow Ube Sweetened Condensed Milk.
- Jans Butterfly Ube Flavoring gives that vibrant purple swirl and an aroma that feels rich and inviting.
- Jans Ube Powder is gluten-free and works perfectly for blending into matcha or even baking.
- Sweet Cow Evaporated Milk balances out the earthy tones of matcha, giving the drink a full-bodied creaminess.
- And if you want a fun bite in your drink, adding Jubes Nata De Coco gives it a chewy, jelly-like texture that people love in bubble teas and frappes.
A Café Trend That’s Here to Stay
Cafés everywhere are adding ube matcha lattes to their menus because they know customers love trying drinks that are colorful, fun, and Instagram-ready.
Gen Z and millennials, in particular, are drawn to drinks that aren’t just tasty but also look good in pictures. That’s a big reason why this drink has caught on so quickly.
But it’s not just for cafés, bubble tea shops, bakeries, and even food trucks are finding ways to use ube with matcha.
Think ube matcha frappes, iced lattes, blended milk teas, or even creative dessert pairings. This trend is growing because it gives businesses a fresh way to stand out while offering something that feels both familiar and new at the same time.
Easy to Try at Home Too
You don’t have to be a professional barista to enjoy this drink. With products from Jans, you can mix your version at home.
Many people now use Jans Enterprises Corp like condensed milk, ube flavoring, and matcha powder to make their drinks in the kitchen. It’s simple, fun, and much more affordable than heading to a café every day.
And if you’re looking for fresh ideas, Jans even shares creative recipes so you can play around with flavors. For example, you can try a hot latte in the morning, a refreshing iced version in the afternoon, or even whip up a frappe on a sunny day.
Why Everyone Loves It
The success of the ube matcha latte comes down to a few simple things: it’s delicious, it looks amazing, and it feels different enough to be exciting without being hard to understand.
People who enjoy sweet drinks love the creaminess from ube, while fans of earthy flavors appreciate the balance that matcha brings. Put them together, and you’ve got a drink that feels special, fun, and trendy all at once.
Final Thoughts
The café scene is always evolving, but some drinks stick around because they connect with people in a lasting way. The ube matcha latte has all the elements to keep its spot on menus across the country. It’s visually stunning, it’s easy to love, and it fits perfectly into the café culture that so many people enjoy today. Thanks to Jans and its lineup of products like Sweet Cow Ube Sweetened Condensed Milk, Jans Ube Powder, and Jans Butterfly Ube Flavoring, cafés and home brewers alike can make this drink without any hassle.


